What is Long-Tail Keyword Targeting

Long-Tail Keyword Targeting is one of the many tools used by the best digital marketers, it also may be one of the least utilized tools. Our goal for this post is to present the definition of Long-Tail Keywords and give you examples on how you can best implement the...

Refocus Your SEO Strategy

There can be significant benefits from including a search engine optimization (SEO) strategy into your initial site design before you go live.  But… what about your existing site?  Is it too late to come up with a solid SEO plan? There are a few areas to...

Search Optimization and Photos

Internet search has proven to be an incredible disruptor in modern society. What in the past required research in a library or at a store – a process that could take hours – can now be accomplished in seconds. This makes internet search a useful and pervasive tool for...