How to Determine Searcher Intent in Search Queries

Listen up, kiddo, cause determining searcher intent is a tricky subject. Why do you need to understand it? Cause it’s an important part of any SEO strategy and any SEO expert worth anything needs to understand it. There are many factors to consider; language,...

How Search Engines Drive Ecommerce

In the last couple of decades, brick and mortar retailers have seen the drop-in market shares due to the growth of e-commerce. There is very high competition in online retails, to be successful, a marketing strategist has to understand Search Engine Optimization...

How to Identify an Online Audience

Know your online audience. It is vital to know who your potential online audience is before you market on the internet. You can create a website with multiple SEO (search engine optimization) tools and trending keywords; however, if you don’t know your audience, then...