Demographics: Knowing Your Target Audience

When it comes to search engine optimization (also known as SEO), one of the key pieces of information you need in order to be successful is knowing your target audience. You may be asking yourself “what is a target audience?”. A target is a particular group or...

Applying Mindfulness Techniques to your SEO Efforts

Begin by finding a comfortable position in your chair. Feel the bottoms of your feet against the ground. Feel your back on the chain. Feel the weight of your fingertips atop your keyboard… When taking the art and science of SEO (search engine optimization) it may be...

SEO Trends in 2019

By now you’ve no doubt heard of SEO (search engine optimization), but in case you’re unfamiliar with how it works, here’s the Wikipedia definition: Search engine optimization (SEO) is the process of increasing the quality and quantity of website...
YouTube Keyword Strategy Optimization 101

YouTube Keyword Strategy Optimization 101

Need to increase video views? You’ve come to the right place. Selecting the right video keywords for YouTube is imperative for video SEO success. In this post, we will go in-depth on YouTube SEO through video keyword research and review video keyword placement on...

How Does the Google Algorithm Work?

Google’s search algorithm scours the internet constantly to find the best results for searchers. So how does it find your webpage, and how can you make it find it more often? Getting your business or personal website to the top of Google search results isn’t...

Duplicate content in SEO & how to avoid it

What is Duplicate content? Duplicate content in Search engine optimization refers to the same content that appears on more than one web page or in other words, each webpage has a specific URL which is unique, when multiple URL’s starts pointing towards same content is...

How to Test if You Have a Mobile Friendly Website

In order to compete in any industry online, it is absolutely necessary to have a mobile friendly website. According to a Stone Temple study in 2018, 58 percent of all website visits occurred on mobile devices, meaning that companies must ensure their websites are...