SEO Advantages to Eye Tracking

Eye tracking: what is it, and why is it important when discussing SEO? In simple terms, eye tracking is the method to answer the questions of where we look and what do we ignore. We can then take this eye tracking data and start to build useful eye tracking...

SEO – The Importance of Keywords

As the internet becomes more and more prevalent to business, it’s important to understand what SEO is and how best to optimize it. SEO is search engine optimization, one of the best ways to optimize is to effectively use keywords. What is a keyword? A keyword is what...

Evaluating the Content of a Web Page

https://www.ed.ac.uk/information-services/library-museum-gallery/finding-resources/library-databases/databases-overview/evaluating-websites https://www.library.georgetown.edu/tutorials/research-guides/evaluating-internet-content SEO is a process that all online...