The Key to Content Optimization

Defining SEO So what exactly is SEO? Well SEO stands for search engine optimization and is essentially the process of generating more traffic to a website through organic search engine results. This can be done in many different ways. You can do things like optimizing...

Understanding Vertical Search Engines

When you first think of search engines, it is likely that Google search is what comes to mind. When looking for information about a topic on Google, you might feel overwhelmed with all of the results that are showing up because your search results are so broad. This...

Simple Ways to Increase Online Traffic

Generating new customers can be frustrating. As a small business, you’ve probably asked yourself the question, “How can I increase my online traffic to compete with the big players?” The answer to this question is SEO. SEO, or Search Engine Optimization, involves...

Maximizing Keyword Optimization

Keywords are essential for improving SEO.  A keyword is a term or word that is used to capture the meaning of a document. Then when those words are used in a search engine they will display websites whose content matches that of the desired search....

Top 6 Ways to Improve Your SEO Rankings

Search Engine Optimization (SEO) is an ever-changing aspect of the digital marketing world. With so many verticals to analyze, such as, keyword stuffing, meta data, and quickly-updated algorithms, what is the best way to ensure the success of your website? These six...